Paris'26

The French girl uniform — the brand that launched a thousand Instagram outfits. The flagship boutique is gorgeous: armchairs, books, a coffee bar, the whole experience. Start here.

Jeanne Damas's brand — the most Instagram-famous French girl boutique. Wrap dresses, red lipstick, vintage-inspired but never costumey. The Madeleine boutique is the original.

The French contemporary quartet — most stores have all four on Rue de Sèvres and Rue de Grenelle. Quality basics, perfect blazers, the everyday Parisienne wardrobe. Plan an hour.

The most beloved concept store in Paris. Fashion, home, books, café — all in a converted wallpaper factory in the Marais. The famous red Fiat parked out front is the photo. Don't skip the café (Used Book Café inside).

The best (and most affordable) vintage in the Marais. Three locations, all packed with finds. Leather jackets, Levi's, silk scarves, designer-on-a-deal. Patience required, rewards guaranteed.

The chicest children's brand in the world (and yes, they do incredibly delicate women's pieces too). The flagship boutique on Rue de Tournon has a hidden garden café — one of the great secrets of the 6th.

The understated Parisian designer — Vanessa Bruno cabas bags are the original "I'm a French girl who travels" accessory. The Saint-Germain boutique is elegant and easy.

Jean Touitou's quiet-luxury empire — perfect raw denim, minimalist coats, the most adult French wardrobe. Multiple Paris stores, but the original 6e shop is the one to visit.

The chicest tailoring in Paris — perfect linen blazers, silk shirts, modern French elegance. If you want one boutique to define your trip, this might be it.

The crown jewel — reopened 2021 after 16 years closed. LVMH spent over a billion euros restoring the Art Nouveau peacock staircase and Belle Époque facades. The Cheval Blanc Paris hotel is built into it. Easily the most beautiful department store in the world.

The iconic stained-glass dome (1912), every luxury brand under one roof, and the free rooftop terrace with Eiffel Tower views. Bigger and louder than La Samaritaine, but the photo of the dome is non-negotiable.

The grand dame of the Left Bank, opened 1838 — the original Parisian department store. More refined, more editorial than the Haussmann ones. La Grande Épicerie next door is the most beautiful food hall in Paris — go even if just to look.

Galeries Lafayette's neighbor and rival — slightly more curated, gorgeous beauty hall, Brasserie Printemps on the rooftop with 360° city views. Quick walkthrough after Galeries Lafayette.

The quintessential Paris café — Sartre, Beauvoir, Hemingway. Sit downstairs, order a café crème and a tartine. Worth the premium.

Japanese fashion house's café inside the Palais Royal arcades. Best matcha in Paris, beautifully designed.

The best macarons in Paris. The Ispahan (rose, lychee, raspberry) is iconic. Multiple locations — Saint-Germain is closest.

The famous hot chocolate institution — thick, almost pudding-like. Rue de Rivoli location near the Tuileries. The Mont-Blanc pastry is the other reason to go.

Yves Camdeborde's standing wine and tapas bar — Ibérico, pintxos, natural wine at the zinc. No reservations, max Parisian energy. Aperitif before dinner.